yyz67
Fractal Fanatic
Seth wrote: "The end of pop and the rise of the long tail and AI brings us back a century. Just like it used to be–small circles of people, not mass markets. But this time with endless choice and a business model that is hard to visualize."Seth Godin: An End To Pop
I don't see this really. Unless there is a "go back to simple roots revolution (fuck the AIs!)" I don't see us going back to live music played in small groups.
We will have a rapid explosion of "endless choice" around music but with customized filters, both for content/style and to morph music to our whims, for example: convert a metal song into a slow acoustic ballad using Bob Dylan's voice; play my playlist using my voice or a combination of my mother's and Judy Garland's voices, make my humming into a dramatic cinematic orchestral piece. To me this is hyper-personalization beyond where we are today (with personal devices, playlists etc) and this doesn't encourage small groups of people to get together around music (like a century ago).
On the other hand, I do suspect pop music will still be popular (for a while) because many people like to follow their favorite "star" humans and the over-the-top pomp and circumstance of human performances. Of course, pop artists (and the music industry) will utilize and co-opt whatever AI tools it can to keep attention (and $$) of the fans. What this bodes for politics and populism may be much darker.