Loyal users? A good slap in the face???
Give me a break. This is obviously marketed at beginners, so it has nothing to do with "loyal users."
Agreed, this is marketed for beginners.....but are beginners really looking for Bluetooth and iOS capability?
I think is too much flash, without enough substance.
Same thing I said to the mackie reps last year at NAMM, when I saw their new DL808 mixer.
I said - this mixer is exactly the same as the 16 channel version...but with half the channels....and almost the same cost- who it going to buy this for $800?!....when they can buy the 16 channel version for $200 more?
The rep said - some people are afraid of 16 channel mixers, and will want something simpler.
I said - I agree, but those people are not going to spend $800 on an 8 channel mixer!!! And if 16 channels scare them, then you can bet your ass an iOS only mix surface is going to scare the hell out of them.
The rep looked like I just told him there was no Santa clause.
Yes, slightly different example....but just another example of people not thinking about the user base before launching a product.
After 12 months I would bet mackie has sold less than 100 of those stupid 8 channel versions of the DL mixer.
(I have the DL1608, so I'm not a hater)