I say if it upsets you to the point of making 10-20 negative posts on a forum supporting the item and company, then why would you want to support the company with your money? People have posted they don't like the sales process, complain about the sales process, bitch and moan, etc. But then want to spend money and support the company?
If i don't like the way a company does business, i do not do business with them. Guitar Center is one for me...I do not do business with them due to the way i have been treated across many, many different stores. Which proves it is corporate strategy that i do not agree with. I take my money elsewhere, sometimes unable to buy the same thing exactly, but i get what works for me. I am willing to spend more money for the same item, or buy something completely different so as to stay away from them.
If you feel this strongly about Fractal to make all these posts, then maybe you shouldn't support them by buying an axe-fx. By not contributing you are stating the strongest way that you do not agree with their strategy. Either deal with it or don't. Fractal has responded through both Facebook and this forum, you know the deal and how they bring their product to market. Take it or leave it.