anything for a dollar Darrel category
Seriously made me LOL.
He's actually on the list of people that made me not give a crap about there even being objective differences between guitars (along with Jim Lill, Glenn Fricker, and a handful of others) and deciding
only based on what could be called "mojo".
I literally do not care if my X is better, worse, or the same as your Y. I only care that I like my X.
Some things are purely objective and can be tested scientifically, even if the "target" or "goal" may still be a bit subjective: speakers, headphones/IEMs, converters, a lot of processing plugins or hardware, SRC, lossy data compression, acoustics....and other things aren't objectively better/worse and pretty much can't be tested scientifically, so there's no reason to bother even pretending to try.
ETA: frankly, the best thing I ever bought for keeping the GAS for studio processing stuff in check was Plugin Doctor. It lets me learn in ~5 minutes what some super-hyped plugin (or piece of hardware) is doing. And just about every time, it turns out that the hype is 100% from aesthetic design, not sound. It's saved me a lot of money over the years.